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Education Data Alternative

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80,000 Schools. 5M+ Educators. Verified Monthly.

Before you renew your current provider, see how your data coverage, verification cadence, and support structure really compare.

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See How Your Data Provider Compares

πŸ‘‰ Get My Competitive Segment Review

Not sure if your current data provider is delivering the coverage and accuracy you expect? Tell us who you're targeting and which provider you're currently using. We'll run a competitive segment comparison and show you what your audience looks like with MCH.

What you'll get:

• A side-by-side segment comparison (your audience vs. ours)
• A clear view of coverage, quality, and segmentation options
• Recommended next steps for a controlled test

No obligation.

Founded in 1926 — helping education marketers reach K-12 decision makers for 100 years.

Dedicated Support. Not a Revolving Door.

Are you tired of your account getting handed off every other quarter?

Large education marketers don’t just need a list, they need a partner who understands your specific goals, complex segmentation, multiple campaigns, and evolving team structures.

With MCH you get:

  • Direct access to experienced data specialists
  • Continuity across campaigns
  • Account history retained and understood
  • Faster answers when your team changes

No restarting. No re-explaining. No learning curve on your own account.

Has Your Education Data Stopped Delivering?

Many education marketers rely on established providers because these companies have been in the market for years. Over time, however, large databases often shift toward scale over usability.

What does scale over usability look like? Records are updated in batches, titles become aggregated, and support teams rotate frequently.

The result: campaigns that once performed well gradually lose accuracy and responsiveness.

If your campaigns aren't converting the way they once did, it may not be your creative.

It may be your data.

 

Data Structure & Verification

A clear operational difference in how education data is maintained.

MCH Strategic Data
Average Legacy Provider
βœ“ 80,000+ schools refreshed monthly βœ• Periodic or batch updates across the year
βœ“ Direct role-based segmentation βœ• Grade-level roll-up logic
βœ“ Distinct role granularity (e.g., Co-Principal) βœ• Aggregated or merged titles
βœ“ Performance-ready, actively maintained records βœ• Largest possible file size

Built for Performance — Not Padding

MCH Strategic Data was built around one core principle: usable records outperform oversized databases. We don’t inflate counts with outdated state-license rolls or broad grade-level assumptions.

Here’s what that means in practice:

Verified, Maintained K-12 Data
We prioritize accuracy and usability over volume claims.
Flexible Segmentation
Target by job role, grade level, district size, geography, and specialty — without rigid bundles.
Direct Access to Our Team
Work directly with experienced data specialists. Faster answers. Faster turnaround.
Transparent Pricing
Know what you’re purchasing and why it performs.
We don’t compete on who claims the largest database.
We compete on what actually works.

 

Real Coverage. Actively Maintained.

  • 80,000+ K-12 schools 
  • 4 Million+ educator contact records
  • Monthly verification cadence across districts nationwide
  • Direct title-level segmentation (no grade roll-up assumptions)
  • 400+ distinct educator job titles — that's 25–30% more role granularity than typical competitors.

Switching Doesn’t Have to Be Disruptive

Switching providers doesn’t require operational disruption.

You can:

  • Mirror your current segments
  • Run a controlled side-by-side test
  • Request a sample pull before committing
  • Purchase without long-term lock-ins

Many clients begin with a single test campaign — then expand after reviewing performance.

See the Difference Before You Switch

If you’re evaluating alternatives, we make it easy to compare.

Share your targeting criteria and current provider — we’ll prepare a side-by-side comparison you can review with confidence.

What you’ll get:
  • Competitive segment comparison (your audience vs. ours)
  • A clear view of coverage, quality, and segmentation options
  • Next steps for a controlled test (if it makes sense)

Need a deeper dive?

Some buyers want more detail before switching data providers.
Download our overview of the 10 ways MCH Strategic Data delivers fresher, more actionable K-12 data.
βœ“ Monthly validation of 5M+ educators
βœ“ Reach 25M+ devices with programmatic targeting
βœ“ Direct integrations with HubSpot & Salesforce
Download the 10 Reasons Guide
10 Reasons to Switch to MCH guide cover

Frequently Asked Questions
Who is MCH Strategic Data?
Founded in 1926, MCH Strategic Data has helped organizations reach K-12 decision makers for a century. Our continuously maintained database powers prospecting, segmentation, and marketing campaigns for education vendors nationwide.
How does your support model differ from larger providers?
Our clients work directly with experienced specialists who understand their account history and segmentation needs. We don’t rotate support teams or outsource technical setup.
How does MCH compare to larger education data providers?
We focus on performance-ready K-12 segments rather than inflated record counts. Many clients use us to supplement or replace legacy datasets.
Can MCH match our existing targeting criteria?
In most cases, yes. We can mirror existing segments and provide flexible refinements based on your campaign needs.
Do you require long-term contracts?
We offer flexible purchasing options depending on usage and scope.
How quickly can we receive a data pull?
Most standard requests are fulfilled quickly once targeting parameters are confirmed.

If you’re considering a switch from your current data provider, start here.

Request a Competitive Segment Review

Tell us who you’re targeting and your current provider. We’ll prepare a comparison.

 

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What People Are Saying

"We buy from MCH Strategic Data on a regular basis having been impressed from the start with how helpful the team is with our initial data requests to processing the orders quickly."
"MCH was invaluable in helping me determine the list that would best fit my company, in addition to staying within my budget."
"Since switching to MCH, we’ve seen a drastic increase of metrics across the board –open rates, click through rates and our leads gathered through capture forms are much higher."
"MCH has proven to be a true partner. Their team provided us with a variety of tools to allow us to easily access quality education data. We appreciate their excellent customer service and technical support."
"I have to say the MCH list platform is the easiest online list count/order system I have used.

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