EdTech Marketing Data
K-12 Marketing Data Built for EdTech Performance
Access verified district- and school-level decision-maker data across the U.S., updated monthly and built specifically for EdTech marketing.
Build List Contact Us Request Sample FileNationwide K-12 Coverage at Scale
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120,000+
K-12 Institutions
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6.6M+
Personnel Records
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4.7M+
Verified Email Addresses
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Structured across public, private, charter, and specialized institutions — with built-in district-to-school hierarchy and ongoing roster monitoring across 80,000+ schools.
MCH Strategic Data Is Built for Performance.
Not Padding
We back that up with measurable verification, deeper coverage, and direct human support. Here's what that means in practice:
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MCH is the only K-12 data provider that re-verifies more than 4,000,000 educator records every month.
Our compilation process monitors the rosters of over 80,000 schools monthly, ensuring decision-maker data stays current and usable.
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MCH provides 100+ job functions — significantly more than competing providers. Combined with 7.5 million educator emails (over 1.5 million more than competing providers), EdTech marketers gain deeper reach and precision targeting.
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Self-serve tools available 24/7, combined with direct access to experienced K-12 data specialists.
Faster answers. Faster turnaround.
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MCH provides marketing solutions designed to maximize ROI — including email deployment, programmatic ABM, custom models, APIs, and cloud-based integrations.
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Data That Holds Up Under Scrutiny
EdTech campaigns require precision — not inflated counts.
Review a representative sample file built around your targeting criteria and see how verified data and flexible segmentation translate into real campaign performance.
No obligation. Just clarity.
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Typical Vendor | |
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| Monthly roster verification across 80,000+ schools | ✅ Yes | ✕ Varies / less frequent |
| 100+ job functions for precise segmentation | ✅ Included | ✕ Often fewer / bundled |
| Verified email coverage at scale | ✅ 4.7M+ emails | ✕ Typically smaller datasets |
| District-to-school hierarchy for targeting | ✅ Built-in | ✕ Not always available |
| Human support from K-12 data specialists | ✅ Direct access | ✕ Ticketing / limited support |
| Activation options (email deployment, ABM, APIs, models) | ✅ Available | ✕ Often add-ons |
Want to see how this maps to your campaign? Scroll down to request a representative sample file.
Request Your Sample File
Tell us what you're targeting and our team will follow up with a representative sample file - typically within one business day.
Prefer to talk first? Contact our team and we'll help you scope the right audience.
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