Sweet Springs, Missouri – August 25, 2010 – NL Barnes has joined the MCH Strategic Data Team as Client Services Director. She is responsible for coordinating efforts between external and internal customers to assure delivery of outstanding customer service.

Prior to joining MCH, Ms. Barnes spent fifteen years with Memory Book Company, most recently as National Sales Manager. She earned her Bachelor's degree at Quincy College, and her MBA at William Woods University. NL is an active volunteer in her community and has served as a board member for several organizations including the Pettis County United Way. NL said, "I'm excited about the terrific more...

Sweet Springs, Missouri – June 28, 2010 – MCH Inc. CEO Peter E. Long announced today that the company would now do business under a new name, MCH Strategic Data. The company has been known simply as MCH since 2001. In addition, the company has a new logo and a new web address – www.mchdata.com.

“This is an important step for our company,” Long said. “For the past 15 years our web address has been ‘mailings.com’ and the company logo has included a stylized postmark. While these have served us well, MCH has grown to more...

Princeton, NJ - June 9, 2010 – The edWeb.net, a professional social network for the education community, received a Distinguished Achievement Award last night at the AEP Awards Banquet. MCH is a strategic partner of edWeb.net.

The AEP Awards, from the Association of Educational Publishers, are nationally recognized by educators and administrators as a mark of outstanding quality and achievement and are one of the largest and longest-running recognition programs in the education industry.

edWeb.net received a Distinguished Achievement Award in the category of Technology & more...

The Kansas City Direct Marketing Association named MCH CEO Peter Long as the association’s 2010 Direct Marketer of the Year. The honor was presented Tuesday, March 23 as part of the annual AMBIT awards ceremony held in Overland Park, Kansas. The award was presented to Long in recognition of his dedication to the field of direct marketing, loyalty to the Kansas City Direct Marketing Association, and a commitment to direct marketing education. He joined MCH as Executive Vice President in 1993 and has served as the company’s CEO since 1996. He has been a member of the KCDMA since the mid 1990s.

In his remarks, Long thanked the KCDMA board and previous Direct Marketer of the Year more...

Sweet Springs, MO – March 4, 2010 – According to a new analysis of state budget conditions released by MCH, Inc., nine states face increased budget pressure compared to the prior analysis in May 2009. In the same time period, the budget outlook has improved for five states.

“The budget issues for states are the most severe since we began tracking them in 2002,” MCH President John F. Hood said. “While the overall economic outlook turned the corner during the second half of 2009, funding trends for state and local agencies lag behind the general economy.”

MCH has published four editions of its BudgetAware Bulletin report during the current economic more...

MCH, Inc., the leader in business-to-institution (B2i) marketing, working with its partner POLYVEC LLC, completed an agreement to provide Google with additional points of interest and contact information for several categories of institutions, including US health care facilities.

"We are excited to provide Google an accurate and timely portrait of where institutions are located in the US," noted Peter Long, CEO of MCH.

"Geospatial information sources with good, clean points of interest data have not been readily available. Government and other more...

Best. Year. Ever.
How a small company leveraged its experience to help others survive 2008-2009.

We all remember the gut-wrenching spiral of events that led to the current economic situation. On a personal level, many of us saw our retirement dates become moving targets as 401(k) dollars disappeared. Business owners felt increasing stress as they looked at employees who depended on their decisions for their livelihood.

Peter Long, CEO of MCH, Inc. made a difficult decision to reduce staff when the economy slumped in 2002. Following October 2008, the worst month in the company's revenue history, Peter faced a wary staff at the more...

• 61% of the educators surveyed have joined one or more social networking websites.
• 85% of educators who have joined a social network have joined more...

MCH, Inc. is pleased to announce Channel_e email addresses are now available. These new email services allow direct marketers to reach key decision makers at hospitals and schools.

MCH Director of Marketing, Kirk Chritton said, "For years, direct marketers have relied on the quality of MCH's mailing lists to help them market effectively to hospitals and schools. We've taken our commitment to quality one step further and are excited to offer Channel_e email addresses for hospital administrators, school administrators, and teachers."

Channel_e email addresses provide the most comprehensive solution for multi-channel marketers and enable them to capitalize on a more...