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Treat your hospital email marketing efforts with multiple
deployments!
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MULTIPLY
your hospital marketing efforts! Act now to reach healthcare administrators and
professionals who are planning their 2012 spending. This is the ideal time to target these key
decision makers. And, with multiple email deployments at a discounted price, it’s a win-win
solution!
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Amazing deal:
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Buy 2,
Get 1 Free!
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OR
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Best Value!
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3 email deployments for the price of
2
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5 email deployments for the price of
3
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To take advantage of this limited-time email promotion,
click here.
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Mailing Matters:
The Myth about Direct Mail
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 Myth: Direct mail is obsolete.
Fact: Direct mail is still highly effective.
There’s talk in marketing these days
about how “snail mail” is becoming obsolete. In fact, direct mail statistics show that promotional
letters, fliers, catalogs, post cards, and brochures are still very relevant and effective for B2B
marketers.
Marketing Sherpa recently conducted a
study of over 1,000 B2B marketing professionals about the importance of direct mail in a B2B
marketing campaign. The results were positive with 79% finding direct mail to be effective or very
effective.
The key to success in B2B direct mail
marketing is relevance. By understanding your customers and how they want to learn about your
products and services, you can then determine how direct mail fits into your overall marketing
strategy.
Continue reading
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Webinar: 10 Email Trends Guaranteed to Increase Your
Success
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 Listen to MCH Strategic Data’s
webinar recording to discover 10 email trends guaranteed to increase the success of your marketing
efforts. Reggie Brady, a leading authority on Internet marketing, is the presenter of this email
and social media marketing webinar.
In the webinar, you’ll learn 10
valuable email-marketing trends, including:
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What marketers are doing right and
what they are doing wrong
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New tips on spicing up email
creative
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What current online marketing media
efforts you may be missing
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Plus, discover if your organization is
a laggard, an adaptor, or a leader in online marketing!
Presented by: Ms. Reggie Brady, e-marketing and direct marketing consultant, of
Reggie Brady Marketing Solutions
Click here
to view the webinar.
Click here
to download a PDF of the presentation.
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Meet MCH
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This is the latest in a series of feature stories for our clients to gain a better
understanding (and put a face with a name) of the MCH representatives they interact with regularly,
as well as insight into the MCH family and our company’s philosophy.
Brian Vogelsmeier, Senior Application Developer
MCH Strategic Data’s Information Technology Department
 As a child, most youngsters wish
they had a super power like the super heroes they watch on T.V. MCH’s Brian Vogelsmeier has always
wished for the power to be invisible, so he could help people in trouble without any fanfare. In
the Information Technology (I.T.) department at MCH, Brian has been granted that wish—somewhat—by
performing computer-related tasks in an undetectable, stealth, and helpful manner.
Brian helps MCH by developing and
supporting the computer tools of the business, and making sure the data is well cared for. He is
also responsible for troubleshooting issues with computers, databases, and networks when they
arise. “My team’s main goal is to make MCH processes simple and hassle-free for our clients,” Brian
said. “Presently, we are working hard on creating the new Wilson Marketing Group file for our early
childhood market clients. This is a large, complex task but I have complete faith that our team
will be able to create a comprehensive database that meets our clients’ wants and needs in that
segment.”
Continue reading
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Your Niche: Computers
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This is the latest in a series of articles with focused marketing tips for various types of B2B
marketers.
Continue
for the full list of market niche recommendations.
 Welcome to the age of
technology! For computer marketers, institutions are a large, ideal target audience. Education,
healthcare, government, and religion organizations are substantial purchasers of computers,
hardware, and software. Plus, they use security software to ensure that organizations remain up and
running, as well as protect their vital data.
Schools and School Districts require a
variety of computer products and services, from laptops to educational software to high-speed
Internet, in order to serve the educational needs of their students. Furthermore, they use laptop
computers to accommodate the job functions of their staff. Start promoting your computer offers to
key decision makers for a high-speed response.
Continue reading
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On the road with MCH
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NAEYC – Come see MCH Strategic Data at the National Association for the Education
of Young Children (NAEYC) in Orlando, FL, on November 2-5, 2011. Mike Wilson, Early Childhood
Market Specialist; Joan Whitney, Director of Sales; Jim Holt, Managing Director, Business
Development; Pat Billadeau, National Accounts Manager; Larry Buchweitz and Stacy Rennison, Sales
Managers, will be in attendance and eager to assist you with your data marketing needs.
NCTE – MCH Strategic Data will be attending the National Council of Teachers of
English (NCTE) tradeshow on November 17-22, 2011, in Chicago, Illinois. Call National Accounts
Manager Pat Billadeau or Sales Manager Larry Buchweitz today to schedule your free consultation
appointment.
Click here
to schedule a
FREE one-on-one consultation with an MCH representative to learn how to increase
your marketing response rates, or contact us at
sales@mchdata.com
or 1-800-776-6373.
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One more thing
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“Advice is what we ask for when we
already know the answer, but wish we didn’t.”
– Erica Jong
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