February 2011
B2i Today from MCH Strategic Data
     
 

Are you ready for spring spending?

 

Spring spending Timing is everything! Institutions have key seasonal buying periods that don’t necessarily correspond with typical B2B buying patterns. Are you planning your marketing efforts accordingly?

Which institutions do you need to reach before April 24th? Which ones are getting ready to spend their summer activity budgets? When do you need to reach decision makers with use-it-or-lose-it budgets? Continue to the full story.



 

Tonya Bennett joins MCH Strategic Data

 

Tonya BennettTonya Bennett has joined MCH Strategic Data as Marketing Communications Manager. In this role, Bennett will strategize, communicate, and promote MCH’s products and clients. She has worked for major corporations in the Kansas City area and has held positions ranging from Marketing Manager to Director of Marketing. She also owned and operated her own marketing consulting firm.

Continue to read the full story.



 

Your Niche: Continuing Education

 

Continuing Education This is the latest in series of article focusing marketing tips for various types of B2B marketers. Continue for the full list of market niche recommendations.

Doctors, nurses, and teachers all have to do it: regularly attend classes and continue their education. MCH Strategic Data works with many continuing education programs to help them promote classes and seminars to the appropriate professionals. There are a number of ways to increase the enrollment for these marketers.

Continue to the full story to learn more about key decision makers for continuing education.



 

On the Road with MCH

 

On the Road with MCHJoin us at the National School Supply and Equipment Association (NSSEA) Ed Expo in San Antonio, April 7-9. MCH Strategic Data will have a major presence in the exhibit hall at booth 836.

MCH will be represented by Sales Director Joan Whitney, Managing Director of Business Development Jim Holt, Sales Manager Pat Billadeau, and Sales Manager Larry Buchweitz.

We’re eager to schedule a meeting with you at the show. Contact us now at sales@mchdata.com or 1-800-776-6373 to make arrangements.



 

One Last Thing

 

“Don’t worry that children never listen to you. Worry that they are always watching you.”

Robert Fulgham


 
In This Issue

Are you ready for spring spending?

Tonya Bennett joins MCH Strategic Data

Your Niche: Continuing Education

On the Road with MCH

One Last Thing

 
Request a Quote

Click here to request a quote for any of MCH’s institutional databases and services.

 
Connect with MCH

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Contact Us

MCH Strategic Data
 

601 E Marshall St
PO Box 295
Sweet Springs, MO 65351
1-800-776-6373
www.mchdata.com

 

MCH | 601 E. Marshall St. | PO Box 295 | Sweet Springs, MO 65351
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