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MCH Strategic Data acquires
Wilson Marketing Group
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 MCH Strategic Data has acquired
Wilson Marketing Group (WMG) of Los Angeles, California, including its educational database and
assets. This additional early childhood data enhances MCH’s educational database, and provides new
data selections in the early childhood market. Plus, it allows MCH clients to extend their reach
outside of the K-12 market.
Discover the comprehensive early
childhood data available at MCH and begin increasing your response rates today!
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Webinar: 10 Email Trends Guaranteed to Increase Your
Success
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 Join MCH Strategic Data for a
FREE 60-minute webinar to discover 10 email trends guaranteed to increase the
success of your marketing efforts. Reggie Brady, a leading authority on Internet marketing, will be
presenting the webinar.
In this webinar, you’ll learn 10
valuable email-marketing trends, including:
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What marketers are doing right and
what they are doing wrong
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New tips on spicing up email
creative
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What current online marketing media
efforts you may be missing
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Plus, discover if your organization is
a laggard, an adaptor, or a leader in online marketing!
Date: Thursday, August 25, 2011, at 1:00 PM Eastern/Noon Central.
Presented by: Reggie Brady, e-marketing and direct marketing consultant, Reggie
Brady Marketing Solutions
Register now
to reserve your space at this free, informative webinar about 10 email trends guaranteed to
increase your organization’s marketing success!
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Meet MCH
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This is the latest in a series of feature stories for our clients to gain a better
understanding of who they are interacting with regularly, as well as insight into the MCH family
and our company’s philosophy.
Shawn Grose, Sales Manager
MCH Strategic Data’s Sales Department
 Ask Shawn the key to her
success as a Sales Manager and she’ll smile and tell you “follow up!” Like the old real estate
adage, “location, location, location,” Shawn knows the importance of “follow up, follow up, follow
up.” Shawn is diligent in following up with her customers to ensure they receive the right
information to meet their marketing goals.
“Working with MCH, and in particular,
Shawn Grose, is always a great and totally worry-free experience. Whenever I need counts or a
quote, Shawn sends it over promptly and it’s always correct,” MediBadge’s Director of Marketing,
Chris Keck said.
Continue reading
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Start your back-to-school marketing…and save $$
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 Back-to-school is the
perfect time to start promoting your offers! Now that everyone is headed back to school, you can
promptly reach the education decision maker using MCH’s Channel_e email service to increase your
response rates. With our unique back-to-school promotion, you can market your offers multiple times
at a reduced cost. To take advantage of this limited-time email promotion,
click here
!
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Amazing Back-to-School deal:
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Buy 2,
Get 1 Free!
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OR
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Best Value!
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3 email deployments for the price of
2
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5 email deployments for the price of
3
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Your Niche: Fundraising
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This is the latest in a series of articles with focused marketing tips for various types of B2B
marketers.
Continue
for the full list of market niche recommendations.
 Many organizations use
fundraising programs to raise money to sustain educational programs in schools. These fundraising
projects allow organizations to purchase much-needed items for sports programs, individual student
use, or the use of the entire student body.
Due to economic challenges and tax
cuts, many organizations are relying on the money raised from fundraising to fill in the gaps in
their budgets. This means that marketers of fundraising products now have an eager and interested
audience. Find out how to put the “fun” back in your fundraising marketing campaigns and see a
significant response!
Continue reading
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On the road with MCH
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DMA – Join MCH Strategic Data at the Direct Marketing Association’s (DMA) annual
conference on October 1-6, 2011, in Boston, Massachusetts. We’ll be exhibiting at Booth 2200. Make
plans now to stop by and see us.
Click here
to schedule a
FREE one-on-one consultation with an MCH representative to learn how to increase
your marketing response rates, or contact us at
sales@mchdata.com
or 1-800-776-6373.
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One more thing
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“If A equals success, then the formula
is: A = X + Y + Z. X is work, Y is play, Z is keep your mouth shut.”
– Albert Einstein
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